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Professional message templates for keeping relationships warm
These are the messages that keep a professional relationship alive between deals: reconnecting after a long gap, checking in with no ask, congratulating someone on a new role, thanking them for a referral, and staying in touch through the holidays. Each page has copy-ready templates, timing rules, what to avoid and a free writer for your own version.
Reconnecting after a long time
Check-ins and keeping in touch
Former bosses, colleagues and clients
Birthdays, holidays, congratulations and thank-yous
Candidates, investors and real estate clients
Clients and customers
Thank-yous and appreciation
Referrals, reviews and testimonials
Introductions
Mentors
Donors, board members and volunteers
Holidays and seasonal messages
LinkedIn messages
Picked a template? Now make it sound like you. Capstone drafts each message from your notes and your last talk with that person, so no two read the same. It goes from your own email or phone after you approve it.
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A study of 20 million LinkedIn members found that acquaintances, more than close friends, led to new jobs (Science, 2022). Capstone keeps those people warm. You approve every message, and it goes from your own email or phone.